Broiler In The News

Flexible Batch Broiler Cited for Positive Contributions in BK’s 2nd Q Report

A January 31, 2008 press release issued by Burger King Holdings, commenting on the company’s “Robust Second Quarter Fiscal 2008 Results”, cited the Flexible Batch Broiler’s contribution: “Despite higher commodity costs, the company maintained margins primarily due to strong comparable sales, continued improvements in UK company operations and savings in North America derived from the rollout of the flexible batch broiler. In the U.S., company restaurant margins actually increased 30 basis points to 16.2 percent.”

Flexible Batch Broiler on CNBC

When Russ Klein, Burger King’s chief marketing officer, visited the “Squawk Box” show on CNBC in February 2008 to talk about what’s new at BK, the discussion quickly focused on the Batch Broiler and its impact on new menu items and utility savings. Plus, viewers got an advanced peak at the BK’s sliced steak sandwich.

To view the segment, click here.