Flexible Batch Broiler on CNBC

When Russ Klein, Burger King’s chief marketing officer, visited the “Squawk Box” show on CNBC in February 2008 to talk about what’s new at BK, the discussion quickly focused on the Batch Broiler and its impact on new menu items and utility savings. Plus, viewers got an advanced peak at the BK’s sliced steak sandwich.

To view the segment, click here.